Summit Sneak winner Project Face Off: AI personas with an attitude 

Learn the behind-the-scenes story of Project Face Off - voted the best Summit Sneak of the year. 

Adobe Research at Summit 2026: Agentic AI for orchestrating customer experiences 

Adobe Research was behind some of the most exciting announcements, sessions, and sneak previews at Adobe Summit - from the unveiling of new tools that help marketers understand their customers’ behavior and design customer experiences at scale to hands-on agentic AI sessions.

Adobe Research advances Agentic AI

From helping create the Acrobat AI Assistant to the AEP AI Assistant, Adobe Research is pioneering agentic AI to superpower creativity and productivity. See how our latest breakthroughs are shaping what’s next and explore the key initiatives in our work on agentic AI.

Adobe Research at Summit 2025: Agentic AI, exciting Sneaks, and more

This year, the work of Adobe Research was behind some of Summit’s biggest announcements. From AI agents built into Adobe Experience Platform to sneak previews of tools that will help marketers design campaigns, combine real-world info with their own data, and more!

The Research behind Project Slide Wow: Transforming data into beautiful presentations  

Turning complex data into clear and compelling presentations isn’t easy. That’s why Adobe Research and the Customer Journey Analytics team created Project Slide Wow — an experimental prototype debuted at Adobe Summit Sneaks 2025. Learn more about the research behind the project.

How Adobe Research helped build the new AI Assistant for Adobe Experience Platform

Adobe Research, in collaboration with the AEP engineering team, developed the new AI Assistant in Adobe Experience Platform. This cutting-edge technology delivers time-saving responses grounded in product knowledge and customer data, backed up with citations and explanations—all through a natural language interface!

An innovative summer project landed this Adobe Research intern on the SUMMIT stage

PhD student Tongyu Zhou's internship at Adobe Research led her to the Adobe SUMMIT 2024 stage, presenting an innovative tool that leverages Adobe's Firefly generative AI to help users easily create beautiful infographics!

With custom AI, these graphs tell you all about themselves — in natural language

With updates developed by Adobe Research, a graph can now tell you about itself–in natural language. The feature is called Intelligent Captions and is available for Customer Journey Analytics users. Check out the story to learn about this research and product collaboration behind the innovation.

Adobe’s new custom Assistant lets users explore data – just by asking in their own words

The Adobe Research team recently collaborated with their counterparts on the Customer Journey Analytics product team to develop a built-in Assistant. The tool allows customers to describe what they want to analyze in natural language—and then the Assistant instantly creates a visualization.