Summit Sneak winner Project Face Off: AI personas with an attitude 

Learn the behind-the-scenes story of Project Face Off - voted the best Summit Sneak of the year. 

Adobe Research at Summit 2026: Agentic AI for orchestrating customer experiences 

Adobe Research was behind some of the most exciting announcements, sessions, and sneak previews at Adobe Summit - from the unveiling of new tools that help marketers understand their customers’ behavior and design customer experiences at scale to hands-on agentic AI sessions.

Adobe Research at Summit 2025: Agentic AI, exciting Sneaks, and more

This year, the work of Adobe Research was behind some of Summit’s biggest announcements. From AI agents built into Adobe Experience Platform to sneak previews of tools that will help marketers design campaigns, combine real-world info with their own data, and more!

The Research behind Project Get Savvy: A team of expert AI agents helps marketers design powerful campaigns 

Developed by Adobe Research in collaboration with the AEM team, Project Get Savvy lets marketers choose a team of AI agents who help them quickly move from ideation to a full marketing plan. Get an exclusive look at the behind-the-scenes journey of the project!

The Research behind Project Vision Cast: Tailored AI can seamlessly add a new product to an image, adapting for the light, shadows, and angle 

Adobe Research and the InDesign team teamed up on Project Vision Cast, an experimental prototype that allows users to combine data insights and explore brand imagery, fostering creative brainstorming backed by numbers. Attendees at this spring’s Adobe Summit got an exclusive first look at the technology in action.

The Research behind Project Slide Wow: Transforming data into beautiful presentations  

Turning complex data into clear and compelling presentations isn’t easy. That’s why Adobe Research and the Customer Journey Analytics team created Project Slide Wow — an experimental prototype debuted at Adobe Summit Sneaks 2025. Learn more about the research behind the project.

The Research behind Project Perfect Context: Bringing data from real-world events into Customer Journey Analytics 

Project Perfect Context, an experimental tool built by Adobe Research and Customer Journey Analytics, integrates real-world data into AI-driven analysis—providing marketers deeper insights into customer behavior. Curious how this innovative project came together? Check out the behind-the-scenes story!

Adobe Research at Summit 2024: AI assistants, instant marketing playbooks, gen-AI infographics, and more

Innovations from Adobe Research took center stage at this year’s Adobe Summit, the world’s largest digital experience conference. Check out the blog post to learn about Research's major contributions to the new AI Assistant in Adobe Experience Platform, Summit Sneaks, and more.

Adobe Research at Summit 2023: A peek at the AI-powered tools that will transform marketing and customer experiences

The Adobe Research team helped reveal the future of artificial intelligence and generative AI for the marketing world at Adobe Summit 2023. The team introduced new technologies and ideas that were featured in a keynote, two Sneaks, and several Summit sessions. Check out the article to learn more.