Vishy Swaminathan

Principal Scientist

San Jose

Vishy (Viswanathan Swaminathan) is a principal scientist in Adobe Research researching next generation Video technologies. His areas of research include video streaming, processing, coding, protection, digital rights management, and analytics. His research work has contributed towards a number of technologies in Adobe’s Media delivery and DRM products. One of his most recent innovative work includes the guts of Adobe’s HTTP Dynamic Streaming which won the ‘Best Streaming Innovation of 2011′ Streaming Media Readers’ Choice Award. Vishy is also an active contributor to video standards including Ultraviolet/DECE consortium and MPEG. Prior to joining Adobe, Vishy was a senior researcher at Sun Microsystems Laboratories working on video servers, interactive video, next generation Head-end and DRM technologies. While at Sun, Vishy has led multiple organizations including the Technical Committee of the Internet Streaming Media Alliance from its inception till 2004, JSR 158, and the MPEG-J ad hoc group. In addition, Vishy received 3 ISO certificates for his contributions to MPEG Standards. He was the lead editor of the MPEG-4 Systems Standard and has contributed to multiple standards and specifications.

Vishy received his MS and Ph.D. in electrical engineering from Utah State University. He received his B.E degree from College of Engineering, Guindy, Anna University, Chennai. Vishy has authored several papers, articles, RFCs, and book chapters, has several issued patents, and has been invited to talk at multiple conferences in the area of video systems. A sample of his publications are below.


Towards field-of-view prediction for augmented reality applications on mobile devices

Wang, N., Wang, H., Petrangeli, S., Swaminathan, V., Li, F., Chen, S. (Jun. 8, 2020)

ACM International Workshop on Immersive Mixed and Virtual Environment Systems (MMVE)

Recommendation for Video Advertisements based on Personality Traits and Companion Content

Dey, S., Duff, B., Chhaya, N., Fu, W., Swaminathan, V., Karahalios, K. (Mar. 17, 2020)

ACM Conference on Intelligent User Interfaces (ACM IUI)

A Scalable Data Augmentation and Training Pipeline for Logo Detection

Guo, H., Swaminathan, V., Mitra, S. (Dec. 11, 2019)

Best Paper Award


Dynamic Adaptive Streaming for Augmented Reality Applications

Petrangeli, S., Simon, G., Wang, H., Swaminathan, V. (Dec. 9, 2019)

Proceedings of IEEE International Symposium on Multimedia (IEEE ISM)

Scalable Bid Landscape Forecasting in Real-time Bidding

Ghosh, A., Mitra, S., Sarkhel, S., Xie, J., Wu, G., Swaminathan, V. (Sep. 16, 2019)


Streaming a Sequence of Textures for Adaptive 3D Scene Delivery

Simon, G., Petrangeli, S., Carr, N., Swaminathan, V. (Mar. 23, 2019)

Proceedings of IEEE Conference on Virtual Reality and 3D User Interfaces (IEEE VR)

Trajectory-Based Viewport Prediction for 360-Degree Virtual Reality Videos

Petrangeli, S., Simon, G., Swaminathan, V. (Dec. 10, 2018)

Proceedings of IEEE International Conference on Artificial Intelligence and Virtual Reality (IEEE AIVR)

Content-Based Effectiveness Prediction of Video Advertisements

Lou, Q., Sarkhel, S., Mitra, S., Swaminathan, V. (Dec. 10, 2018)


Personalized Video Recommendations for Shared Accounts

Yang, S., Sarkhel, S., Mitra, S., Swaminathan, V. (Dec. 11, 2017)


Feature Selection for FM-Based Context-Aware Recommendation Systems

Mao, X., Mitra, S., Swaminathan, V. (Dec. 11, 2017)


Digital content recommendation system using implicit feedback data

Wu, G., Swaminathan, V., Mitra, S., Kumar, R. (Dec. 11, 2017)

IEEE BigData 2017

Context-aware video recommendation based on session progress prediction

Wu, G., Swaminathan, V., Mitra, S., Kumar, R. (Oct. 7, 2017)


Low Latency Live Video Streaming over HTTP 2.0

Wei, S., Swaminathan, V. (Mar. 1, 2014)

Proceedings of Network and Operating System Support on Digital Audio and Video Workshop (NOSSDAV 2014), March 19 - 21 2014

Designing a Universal Format for Encrypted Media

Swaminathan, V., Mitra, S., Wei, S. (Sep. 30, 2013)

in Proceedings of IEEE International Workshop on Multimedia Signal Processing (MMSP), Sep 2013, Sardinia, Italy

An Optimal Client Bu ffer Model for Multiplexing HTTP Streams

Mitra, S., Swaminathan, V. (Sep. 19, 2012)

In Proceedings of IEEE International Workshop on Multimedia Signal Processing (MMSP), Sep 2012, Banff, Canada

A Partial Encryption Scheme for AVC Video

Swaminathan, V., Mitra, S. (Jan. 14, 2012)

In Proceedings of IEEE International Conference on Emerging Signal Processing Applications (ESPA), Jan 2012, Las Vegas, NV